The Sensitive Skin Specialist: Working with Compromised Skin & Building a Focused Niche – ICES Dallas

Taught by Hale & Hush Educator, Melissa Mercado

This one-hour overview is designed for estheticians who want to feel more confident working with compromised, sensitive, and barrier-impaired skin — and who are interested in building a focused niche around this growing client population.

 We will begin with an overview of the most common types of health-compromised skin seen in practice, including clients undergoing medical treatments, immune-compromised conditions, and chronic barrier dysfunction. You’ll learn how these internal factors impact the skin’s structure, function, healing ability, and reactivity, and what that means for safe, effective treatment planning.

From there, we’ll explore how this knowledge can become the foundation of a specialized business niche. You’ll learn how to identify your ideal sensitive or medically complex client, how to position yourself as a trusted specialist, and how to communicate your expertise in a way that builds confidence, referrals, and long-term client relationships.

Throughout the class, we will highlight how Hale & Hush supports this work through barrier-supportive, inflammation-calming formulations and protocols designed for even the most reactive skin. You’ll leave with a clearer understanding of both the clinical considerations and the business opportunity behind specializing in sensitive and compromised skin — and how to integrate this niche into your practice with confidence and integrity.